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Case study · 2022 – Present

TRUCE Software

Taking a connected-worker safety platform from near-zero engagement into a tool employees rely on every day — as the product designer partnering directly with product leadership.

RoleProduct UX/UI Designer
Timeline2022 – Present
PlatformWeb · iOS · Android
FocusProduct · UX/UI · AI
TRUCE Softwarereplace with hero screenshot

Overview

TRUCE Software makes a mobile device management and connected-worker safety platform used by frontline teams. As Product UX/UI Designer, I partner directly with the VP of Product Management to quarterback development across every supporting team — Product, Platform, Web, iOS, and Android — owning the design end to end.

The challenge

The platform had strong underlying capability but almost no day-to-day engagement. Complex safety and device-policy rules made the experience hard to adopt, and delivery was slowed by hand-offs across five separate teams.

  • Turn a powerful-but-unused platform into something people choose to use daily
  • Make complex policy and safety logic feel simple and trustworthy
  • Keep five cross-functional teams aligned on one design direction
Before / after — key flow
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Approach & process

I ran a full user-centered process — research, concept, design, prototype, test, iterate — and rebuilt the core flows around what the job actually required. To move faster without losing craft, I introduced AI-powered agents, automations, and design-to-spec pipelines that compress research and hand-off time across teams.

Flows, wireframes & prototypes
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The solution

A streamlined, consistent experience across web and mobile that surfaces the right action at the right moment — turning safety compliance from a chore into a utility that supports the work instead of interrupting it.

Outcome

The platform went from zero engagement to a daily-use safety utility employees rely on to do their jobs, lifting adoption and retention — and the work was recognized company-wide.

0 → DailyEngagement transformed
5 teamsAligned cross-functionally
2025TRUCE President's Award

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